Customer engagement stories
Salesforce has released new AI-driven features in Marketing Cloud to bolster customer engagement, boost team productivity, and streamline campaigns with advanced automation.
JB Hi-Fi partners with Amperity to enhance its first-party data strategy, aiming for better customer engagement through AI-powered insights and predictive modelling.
Salesforce has unveiled Agentforce, an autonomous AI suite designed to boost productivity by automating tasks across service, sales, and marketing sectors.
ECI Software Solutions appoints Ray Wizbowski as chief marketing officer, to drive brand growth and enhance customer engagement.
SugarCRM appoints David Roberts as new CEO, succeeding Craig Charlton. Roberts to drive global growth and innovation as Charlton becomes Chairman.
Twilio launches global Rich Communication Services, enhancing traditional messaging with branded sender ID, logos, and interactive features without code changes.
Oracle NetSuite unveils AI-powered updates to its Analytics Warehouse, aiming to enhance data analysis and decision-making for businesses with limited resources.
Newgen Software has launched the NewgenONE Marvin APEX Edition, a GenAI-assisted low-code platform designed to boost enterprise productivity and enhance customer engagement.
Apromore names Brandee Sanders as new CMO, underscoring its commitment to growth and innovation in the AI and process mining space.
SleekFlow secures USD $7 million in Series A+ funding led by Atinum Investment, pushing its total to USD $15 million to fuel global expansion and AI advancements.
Verint leverages its open AI platform to revolutionise customer experience, integrating real-time data and ensuring security while leading market innovation.
Sinch and Singtel have launched Singapore's first RCS Business Messaging service, revolutionising customer engagement with secure and interactive branded messages.
DeepL's latest white paper reveals how Language AI can reshape retail, boosting productivity and revenue ahead of Singapore's festive shopping season.
Mid-size retailers can boost customer retention and long-term growth through innovative, secure loyalty programs, according to Loyalty Now CEO Anurag Vasisth.
Helia partners with Informatica to implement the IDMC platform, aiming to expedite claims processing and boost data governance amidst rising living costs.
Amid staffing woes, Square debuts Square Kiosk to boost hospitality businesses' efficiency with seamless self-serve ordering, enhancing customer experiences.
Kudosity appoints Mitch Powell as Director for Asia, aligning with the global launch of its unified platform, aiming at robust expansion in Asia from its Singapore base.
Cutting-edge innovations in supply chain planning and generative AI were showcased at Manhattan Exchange in Melbourne, drawing over 200 industry reps.
Reboxed unveils ReboxedOS, a platform aiding brands and retailers in embracing circular economy practices through advanced recommerce solutions and sustainability tools.
Alex Coates has been appointed CEO of Interactive, effective 28 January 2025, set to steer the firm's growth in Cloud, Cyber, and Systems sectors.