Customer engagement stories
Adobe has launched GenStudio for Performance Marketing, a new AI-driven tool designed to enhance the creation of personalised advertising campaigns.
A new study reveals that 70% of telecommunications firms are adopting generative AI, outpacing other sectors in investment and implementation.
Infosys and Microsoft are strengthening their partnership to enhance generative AI adoption globally, promising improved efficiency across several key sectors.
Haymarket Media Group has adopted Amperity's AI-driven customer data platform to enhance personalisation and drive revenue across its global brands.
Bain, Kantar, and Qualtrics unveil updated Global Standards for Customer Experience following extensive consultation, aiming to enhance CX across industries.
Twilio integrates OpenAI's Realtime API, allowing over 300,000 clients to enhance voice experiences using the multilingual, multimodal GPT-4o model.
Rob Waite discusses Wasabi's growth strategy, robust cloud security, and customer success, highlighting its straightforward pricing model and expanding brand presence.
Australian brands, including July and Hey Bud, are experiencing remarkable growth by adopting Attentive's mobile marketing, leading to a 125% revenue rise.
LearnUpon achieves certified integration as a HubSpot App Partner, becoming one of the first LMS platforms to join the prestigious program, enhancing customer training automation.
New HubSpot research reveals rising costs and AI lag as top challenges for Australian businesses, prompting platform updates to bolster efficiency and customer engagement.
Netcore Cloud appoints Siddharth Gopalkrishnan as COO to drive goal of USD $200 million ARR in three years, enhancing its global strategy and market presence.
Chronos Agency teams up with HubSpot to expand services in ANZ, marking a significant growth into new industries beyond ecommerce and boosting regional presence.
Yellow.ai has unveiled its VoiceX platform, enhancing voice interactions with LLM-based technology to boost customer engagement and reduce operational costs.
Cogo and Tandem Bank are deepening their partnership to introduce a carbon management feature in Tandem's banking app, promoting greener consumer choices.
Esendex has launched a new self-serve feature on its WhatsApp Business Platform, streamlining how businesses engage with customers ahead of Black Friday.
Kentico will host its Partner Connections 2024 events in Prague on October 8-9 and Miami on November 12-13, showcasing new features of Xperience.
As customers demand instant gratification, brands must future-proof loyalty programmes with real-time strategies, like Woolworths' 2022 pivot to immediacy.
Cevo has reached AWS Premier Tier Partner status, highlighting its expertise in cloud solutions, and launched the Cevo AI Studio to accelerate AI adoption for businesses.
Ecommerce businesses can achieve personalisation ethically with intelligent popups, quiz funnels for abandoned carts, and dynamic product blocks.
Synergy Enterprise Solutions joins Pae Hokohoko, enhancing New Zealand government services with advanced CX solutions through its Zendesk partnership.