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Kolsquare acquires Woomio to boost European market reach
Today
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saas
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social media
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transparency
Kolsquare has acquired Woomio to strengthen its foothold in Europe's influencer marketing sector, enhancing regional impact and service offerings.
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Exclusive: Why digital literacy must replace social media bans for under-16s
Last week
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edutech
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social media
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cyberbullying
Australia's ban on social media for under-16s is deemed ineffective by LiVELY's CEO, who advocates for digital literacy to empower children instead.
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Tinybeans urges parents to rethink photo sharing online
Last week
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data privacy
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ai
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social media
Tinybeans warns parents against oversharing children's photos online, highlighting privacy risks linked to AI technologies amid growing safety concerns.
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Cloud contact centre market grows, driven by demand for customer engagement
Last week
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digital transformation
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hyperscale
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cx
The global cloud contact centre market is set to soar to USD $26,846.9 million by 2024, driven by increasing demand for scalable customer engagement solutions.
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Study reveals emojis & phrases likely outdated by 2025
This month
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social media
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emoji
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study
A new study reveals that certain emojis and phrases, including the 'enraged face', could become outdated by 2025 as digital communication shifts.
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Canto launches platform to aid in digital asset management
This month
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digital transformation
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cx
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martech
Canto has launched Canto PIM, a platform aiming to simplify digital asset and product data management for brands amidst rising content demands.
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Netsafe report urges urgent reform of digital safety law
This month
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advanced persistent threat protection
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social media
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cyberbullying
Netsafe's Annual Report reveals a sharp rise in online threats in New Zealand, urging urgent reforms to the Harmful Digital Communications Act.
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Global Internet traffic up 17% in Cloudflare's 2024 review
This month
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advanced persistent threat protection
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digital entertainment
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genai
Cloudflare's 2024 Year in Review reveals a 17% rise in global Internet traffic, with Google maintaining its top service status for the third year running.
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Cybercriminals mirror Black Friday with dark market deals
This month
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cryptocurrency
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blockchain
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cybersecurity
Bitdefender has unveiled how cybercriminals mimic festive shopping habits, accessing dark markets for illicit goods, from fake IDs to narcotics.
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Marks & Spencer tops Christmas social media supermarket war
This month
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social media
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christmas
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influencer marketing
Marks & Spencer has dominated social media this Christmas, amassing an earned media value of GBP £6.7 million through a robust influencer campaign.
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Will Kirk teams up with BT to digitise UK heritage firms
This month
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robots
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data analytics
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digital transformation
Will Kirk has teamed up with BT to promote tech adoption among UK heritage businesses, as research reveals two-thirds value technology for tradition.
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Black Friday set to rival Boxing Day in NZ & Australia
This month
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cleantech
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instagram
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social media
Black Friday, now a vital part of the retail scene in Australia and New Zealand, is set for record sales in 2024 as consumers seek big savings amid rising costs.
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Cyber threats heighten with holiday sales here
This month
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advanced persistent threat protection
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breach prevention
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ai
With Black Friday and Cyber Monday in full swing, cyber threats loom large, urging consumers and retailers to bolster their online security against potential attacks.
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Tips to boost festive marketing for UK small businesses
Last month
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cx
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martech
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collaboration
As the festive season nears, 80% of UK consumers plan to support new small businesses, highlighting opportunities for SMEs to captivate holiday shoppers.
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Vertical Leap highlights shifts in search marketing trends
Last month
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cx
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martech
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google
Vertical Leap urges brands to adapt to a shifting digital landscape as Google's market share falls to 91.02%, highlighting new challenges and opportunities.
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WeAre8 unveils 'Flows' to enhance trust & conversation
Last month
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social media
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trust
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weare8
WeAre8 has launched 'Flows', a new feature to promote healthier conversations and trust, using advanced verification technology for better news discernment.
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UK considers social media ban for under-16s amid debate
Last month
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data privacy
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social media
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privacy
The UK Government is considering a ban on social media for under-16s, prompting wide debate on online safety and regulatory measures as new laws approach.
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Australian shoppers value seamless online & in-store experiences
Last month
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martech
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reviews
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omnichannel
A new report reveals that 89% of Australian shoppers prioritise seamless online and in-store experiences, highlighting a significant trend in consumer behaviour.
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Snapchat enhances family safety with new location tools
Last month
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social media
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online safety
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location sharing
Snapchat has introduced new location-sharing features in its Family Centre to boost safety and connectivity for families using the app.
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Privately partners with Privado ID for privacy-focused age check
Last month
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blockchain
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digital entertainment
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data privacy
Privately and Privado ID have partnered to revolutionise age verification and identity management, prioritising user privacy across various industries.