Opinion stories - Page 42
How esports is improving career prospects for growing numbers of students
Wed, 17th Apr 2024
#
edutech
#
gaming
#
digital entertainment
Esports' integration into curricula is elevating students' career prospects by equipping them with crucial transferrable skills like teamwork, communication, and critical thinking, and exposing them to a myriad of job opportunities.
Unlocking leadership excellence in the digital age: Satya Nadella's blueprint for tech leaders
Tue, 16th Apr 2024
#
microsoft
#
linkedin
#
leadership
Satya Nadella's leadership ethos, combining authenticity, empathy, and intent, redefines success in the digital era, transforming both Microsoft's journey and tech industry paradigms.
Accelerate global growth with an agile HR strategy
Mon, 15th Apr 2024
#
uc
#
cx
#
martech
Business growth can be optimised by adopting an agile HR approach, enhancing speed and flexibility in response to global market shifts, according to a study and leading companies' practices.
Four ways Automatic Content Recognition data unlocks advertising success
Thu, 11th Apr 2024
#
network infrastructure
#
martech
#
software development
Marketers harnessing ACR technology to understand Asia-Pacific consumer habits in real-time, offering targeted ads and optimised engagement strategies, amid third-party cookie depreciation.
The rising threat of search engine ad abuse
Thu, 11th Apr 2024
#
malware
#
phishing
#
martech
Search engine ad infrastructure is increasingly being exploited by cyber criminals for phishing scams, posing a growing threat to global internet users and firms, a BlueVoyant report reveals.
Survival of the fittest: Indie agencies facing the AI battle
Wed, 10th Apr 2024
#
lcnc
#
ai
#
software development
As major networks invest heavily in AI, indie advertising firms are playing catch-up, leveraging cost-effective tools and their nimbleness to stay competitive in an increasingly automated industry.
Loyalty, data and “The Golden Rule” behind customer success
Thu, 4th Apr 2024
#
martech
#
personalisation
#
cdp
Business success rests on loyalty, data, and the timeless Golden Rule, highlighting the universal principle's power in fostering growth.
How attackers weaponise generative AI through data poisoning and manipulation
Thu, 4th Apr 2024
#
malware
#
uc
#
firewalls
New forms of cyber risks emerge as attackers weaponise generative AI through data poisoning and manipulation, endangering the integrity of trusted systems and customer interactions.
Streamlining carbon measurement for SMEs: The case for using spend-based data
Thu, 4th Apr 2024
#
supply chain
#
clean technologies
#
sustainability
Spend-based data offers a quick, cost-effective route for SMEs to measure carbon emissions, aiding green-business goals and meeting increasing demands for sustainability.
State of Digital Trust 2024: The antithesis of trust is overconfidence
Wed, 3rd Apr 2024
#
iot
#
supply chain
#
cybersecurity
DigiCert's 2024 State of Digital Trust report underlines the gap between perceived and actual digital preparedness, raising concerns over the complacency of enterprise leaders.
Unpacking AI-powered marketing with good versus poor quality data
Tue, 2nd Apr 2024
#
cx
#
martech
#
personalisation
Quality of data drives successful AI-powered marketing, affecting user experience and future engagements, underscoring the need for robust, detailed consumer profiles.
The imperative to go beyond backup, by focusing on cyber resilience & AI
Thu, 28th Mar 2024
#
dr
#
mfa
#
advanced persistent threat protection
This World Backup Day Cohesity calls for a focus on cyber resilience & AI amid rising cyber threats.
How clever UX design can encourage more effective climate action
Thu, 28th Mar 2024
#
clean technologies
#
sustainability
#
opinion
Fintech company, Cogo, uses innovative UX design to increase climate literacy, promoting sustainable habits and effective climate action, study reveals.
2024: The top 10 professional services firms (revenue + margins)
Wed, 27th Mar 2024
#
power / energy
#
schneider electric
#
fujitsu
The top 10 global professional service firms of 2024 make significant contributions to the $6.02 trillion industry, driving revenue and operating margins.
Transforming legal firms into tech-savvy visionaries – the paradox
Tue, 26th Mar 2024
#
edutech
#
ai
#
cloud services
Despite acknowledging the benefits of technology, conservatism in legal firms is impeding the adoption of AI and legal tech tools; ongoing education and real-world examples may be the remedy.
Navigating the tumultuous waves of Oracle Java pricing and licensing changes
Tue, 26th Mar 2024
#
martech
#
software development
#
oracle
Oracle's Java pricing and licensing updates, shifting from usage-based to per-employee costs, send businesses seeking for alternative distribution channels amidst concern over increased operational expenditure.
Data tampering is an underrated threat — get your backup ready
Mon, 25th Mar 2024
#
firewalls
#
dr
#
ransomware
Data tampering's growing threat in the era of AI underscores the essential role of immutable backups in protecting business data.
Unlocking the complexity of managing classified data at scale
Mon, 25th Mar 2024
#
cybersecurity insurance
#
supply chain
#
risk & compliance
Defence and industry tackle the delicate balance of managing scale, value extraction and security of classified data. Aiding this task, Policy Orchestration technology offers a solution.
What are professional services? (examples + key statistics)
Mon, 25th Mar 2024
#
devops
#
supply chain
#
apm
The professional services industry, valued at $6.02tn in 2022, incorporates diverse sectors from supply chain management to cybersecurity consulting.
Why the external attack surface matters: An analysis into APAC-related threat activities
Fri, 22nd Mar 2024
#
ransomware
#
advanced persistent threat protection
#
cybersecurity
An analysis by Rapid7 Labs highlights the importance of the external attack surface in APAC cybersecurity, shedding light on threat activities and how regionally-targeted campaigns are utilised by ransomware actors.