TechDay India - India's technology news network

Global Stories

Survey shows gaps in business' efforts to enhance CX
Customer Relationship Management

Survey shows gaps in business' efforts to enhance CX

Survey reveals that while 94% of firms value customer experience, only 38% are effective in achieving it, highlighting gaps in collaboration and technology.

By Shannon Williams • 3 min read • Wed, 7th Aug 2024
How to optimize your brand's eCommerce site around key online shopping days
Data Analytics

How to optimize your brand's eCommerce site around key online shopping days

Optimise your eCommerce site for Black Friday, Cyber Monday, and Amazon Prime Day to capture shoppers and boost sales with data-driven strategies.

By Piotr Korzeniowski • 6 min read • Wed, 17th Jul 2024
Chris Shayan appointed head of AI at Backbase to lead vision
Digital Transformation

Chris Shayan appointed head of AI at Backbase to lead vision

Backbase appoints Chris Shayan as Head of AI to drive innovation in its Engagement Banking Platform, marking a significant step in rearchitecting banking around the customer.

By Imee Dequito • 3 min read • Wed, 26th Jun 2024
Medallia named strong performer in Forrester Wave report
Customer Experience

Medallia named strong performer in Forrester Wave report

Medallia named a Strong Performer for Customer Analytics Technologies, spotlighting its advanced AI, real-time data processing, and text analytics.

By Shannon Williams • 2 min read • Tue, 25th Jun 2024
Zoho unveils capabilities to boost customer operations
Customer Relationship Management

Zoho unveils capabilities to boost customer operations

Zoho has launched CRM for Everyone, revolutionising customer experience with team collaboration, extended capabilities, and user-friendly updates.

By Melania Watson • 3 min read • Fri, 7th Jun 2024
How AI will impact customer loyalty programs
Customer Experience

How AI will impact customer loyalty programs

Generative AI promises to revolutionise customer loyalty programs through hyper-personalisation and predictive modelling, say experts from Accor, The Warehouse Group, and Eagle Eye.

By Staff Writer • 5 min read • Tue, 28th May 2024
AI seen as key to tackling customer churn in Australian firms
Unified Communications

AI seen as key to tackling customer churn in Australian firms

Australian businesses are increasingly concerned about customer churn, with 97% adopting AI to enhance customer experience, despite cybersecurity and cost worries.

By Catherine Knowles • 3 min read • Fri, 24th May 2024
Harnessing Ververica Cloud for eCommerce success
Customer Experience

Harnessing Ververica Cloud for eCommerce success

Ververica Cloud uses real-time analytic capabilities powered by their VERA technology to revolutionise eCommerce and optimise user experience.

By Abdul Rehman Zafar • 3 min read • Thu, 2nd May 2024
Brands struggling with first-party data strategies
Customer Experience

Brands struggling with first-party data strategies

A new study reveals major shortcomings in brands' first-party data strategies, limiting customer experience personalisation amid evolving privacy norms.

By Shannon Williams • 3 min read • Thu, 4th Apr 2024
Unpacking AI-powered marketing with good versus poor quality data
Customer Experience

Unpacking AI-powered marketing with good versus poor quality data

Quality of data drives successful AI-powered marketing, affecting user experience and future engagements, underscoring the need for robust, detailed consumer profiles.

By Joyce Gordon • 6 min read • Tue, 2nd Apr 2024
Adobe's new AI advancements aim to bolster customer experiences
Customer Experience

Adobe's new AI advancements aim to bolster customer experiences

Adobe unveils a series of AI advancements aimed at enhancing brands' customer experiences and content personalisation, including their new generative programme, Adobe GenStudio.

By Sean Mitchell • 3 min read • Wed, 27th Mar 2024
NICE unveils Enlighten XM for hyper-personalised customer experiences
Unified Communications

NICE unveils Enlighten XM for hyper-personalised customer experiences

NICE reveals AI solution Enlighten XM, offering hyper-personalised customer experiences through large language models and a deep data memory system.

By Sean Mitchell • 2 min read • Tue, 26th Mar 2024
UK firms ekko & Primis pioneer sustainability in consumer journey
Customer Experience

UK firms ekko & Primis pioneer sustainability in consumer journey

UK fintech ekko partners with customer experience provider Primis to enhance post-purchase sustainability, harnessing technology to heighten consumers' awareness of their purchasing impact on the environment.

By Catherine Knowles • 3 min read • Tue, 19th Mar 2024
Amperity unveils AI capabilities Explore & Assist to enhance customer data
Customer Experience

Amperity unveils AI capabilities Explore & Assist to enhance customer data

Amperity has launches new generative AI capabilities – Explore and Assist – to join Stitch and Predict in comprehensive suit, AmpAi.

By Sean Mitchell • 4 min read • Thu, 7th Mar 2024

Stories from Other Regions

Grant O'Hara appointed Head of Commercial Development at One Nexus
Customer Experience

Grant O'Hara appointed Head of Commercial Development at One Nexus

One Nexus has appointed Grant O'Hara as Head of Commercial Development, harnessing his 40 years' automotive expertise to enhance its market profile.

By Imee Dequito • 3 min read • Thu, 25th Jul 2024
Pax8 appoints Nick Heddy as President & Chief Commerce Officer
Customer Experience

Pax8 appoints Nick Heddy as President & Chief Commerce Officer

Pax8 has promoted Nick Heddy to President and Chief Commerce Officer, harnessing his extensive experience to drive future growth and innovation in the cloud commerce marketplace.

By Imee Dequito • 3 min read • Wed, 5th Jun 2024
HubSpot launches transformative Commerce, Content & Service Hubs in the UK
Customer Experience

HubSpot launches transformative Commerce, Content & Service Hubs in the UK

HubSpot brings its transformative Commerce, Content and Service Hubs to the UK, helping businesses streamline operations and capitalise on artificial intelligence (AI) opportunities amid rapid innovation.

By Catherine Knowles • 3 min read • Fri, 3rd May 2024
Sembo unveils AI assistant revolutionising multi-destination travel booking
Customer Experience

Sembo unveils AI assistant revolutionising multi-destination travel booking

Nordic-based travel agency, Sembo, introduces an AI assistant that enables personalised, multi-destination journey booking, a first in the travel industry.

By Catherine Knowles • 3 min read • Thu, 25th Apr 2024