Content Creation stories - Page 9
Storyblok survey reveals consumers' festive buying behaviour and trust issues
Wed, 29th Nov 2023
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smartphones
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ecm
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martech
Storyblok survey shares festive buying behaviours, revealing brand websites hold most trust, while AI and influencers fall out of favour.
Surge in counterfeit app risk as cybercrime exploits rising digital consumption
Tue, 28th Nov 2023
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malware
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cryptocurrency
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blockchain
Cybercrime surge sees a 32% rise in counterfeit applications on app stores in 2023, posing a serious threat to user safety.
Creative industry leaders champion automation at LA event
Tue, 21st Nov 2023
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martech
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personal computing devices
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apple
Industry leaders at the Henry Stewart Creative Production LA event highlight automation as essential in creative production.
WPP & Sprinklr join forces to boost personalised customer experiences
Tue, 21st Nov 2023
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data analytics
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cx
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martech
WPP partners with Sprinklr to utilise AI in delivering personalised customer experiences, heralding a new era in engagement.
HR, business leaders struggle with upskilling despite AI boom
Mon, 20th Nov 2023
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it training
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e-learning
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genai
While 75% of HR and business leaders recognise the importance of upskilling, 76% struggle to implement suitable programmes, a study shows.
Mastercard launches unique gaming initiative with G2 Esports & Riot Games
Fri, 17th Nov 2023
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gaming
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martech
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commerce systems
Mastercard debuts its first gaming initiative, the 'Gamer Academy', in collaboration with G2 Esports and Riot Games.
Social trends report unfolds brand-customer disconnect
Thu, 16th Nov 2023
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genai
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ai
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content creation
Hootsuite's 2024 Social Trends Report reveals a major gap in brand-customer connections due to outdated social engagement strategies.
Storyblok & Bynder partnership to enhance content management precision
Thu, 16th Nov 2023
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ecm
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martech
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ai
Storyblok and Bynder unite to enhance content management accuracy, aiming to aid marketing teams in upholding brand consistency.
iXsystems unveils much-anticipated TrueNAS F-Series for advanced storage
Tue, 14th Nov 2023
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storage
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virtualisation
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gaming
iXsystems reveals cutting-edge TrueNAS F-Series with high performance all-NVMe systems– an anticipated advancement in storage solutions.
New Zealand's Rebel Fleet bolsters Aussie film industry with Equinix partnership
Thu, 9th Nov 2023
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hyperscale
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dc
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physical security
Australia's film and TV productions will benefit from advanced technical services as The Rebel Fleet deploys in Equinix, a digital infrastructure company.
Darabase to launch groundbreaking AR advertising platform
Wed, 8th Nov 2023
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martech
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physical security
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personal computing devices
Darabase targets a revolutionary stride in AR advertising with a platform to transform physical properties into AR adverts.
AI could alleviate rising Australian burnout rates
Tue, 7th Nov 2023
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data analytics
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martech
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cdp
AI could curb Australia's rising burnout rates and boost workforce productivity, according to new research from HubSpot.
E-commerce giants betting on low pricing, genAI for Double 11 success
Mon, 6th Nov 2023
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uc
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cleantech
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ai agents
For this year's Double 11 shopping festival, e-commerce giants are expected to focus on low pricing and use genAI to aid sales.
CYPHER Learning introduces AI 360 for course creation
Fri, 3rd Nov 2023
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e-learning
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ai agents
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copilots
CYPHER Learning unveils AI 360, an AI-aided suite for swift, personalised course creation for schools and businesses.
Australian businesses lead in AI adoption, HubSpot research reveals
Fri, 3rd Nov 2023
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edutech
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it training
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data analytics
Australian businesses are leading the way in adopting AI technology, with major firms utilising generative AI tools, says HubSpot research.
Australian businesses increasingly incorporating AI into marketing strategies
Thu, 2nd Nov 2023
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data analytics
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martech
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cdp
Almost all Australian businesses now use artificial intelligence (AI) in their marketing strategies, according to a Twilio Segment study.
Leica launches the first camera with built-in Content Credentials
Tue, 31st Oct 2023
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content creation
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leica
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creative technologies
Leica launches M11-P, the world's first camera with built-in Content Credentials, a major development for photojournalism and the fight against misinformation.
CloudSponge launches 'Better Sharing' plugin on WordPress
Mon, 30th Oct 2023
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data analytics
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martech
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personalisation
CloudSponge launches Better Sharing, a WordPress plugin aimed at transforming email sharing for website visitors.
Warwick study reveals sentiment shifts in text rewritten by AI
Fri, 27th Oct 2023
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genai
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llms
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ai
Warwick Business School study reveals Large Language Models (LLMs) unintentionally neutralise sentiments in original text.
Oracle NetSuite introduces AI-powered Text Enhance boosting productivity
Mon, 23rd Oct 2023
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it training
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hcm
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supply chain & logistics
Oracle NetSuite has unveiled advanced AI-powered features to enhance productivity through contextual and personalised content.