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Digital Marketing stories - Page 10

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Driving hotel demand with revenue management technology
Fri, 14th Oct 2022
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digital marketing
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online bookings
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revenue management
Automating revenue management tasks through a system can help hotels attract the right guests at the right price, enhancing profitability and growth.
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Why the financial services industry needs to embrace ‘relationship marketing’
Tue, 11th Oct 2022
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fintech
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cx
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martech
Fintech disruptors and a desire for personalized experiences are shaking up customer loyalty in the financial services industry.
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Cross-team partnerships: The foundation for seamless digital experiences for customers
Thu, 22nd Sep 2022
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data analytics
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digital transformation
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martech
The region’s digital consumer population will continue to grow exponentially, reaching 370 million by the end of 2022.
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WP Engine appoints Sachin Puri as Senior Vice President & Chief Marketing Officer
Fri, 16th Sep 2022
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data science
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casb
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ecommerce
WP Engine appoints Sachin Puri as SVP and CMO, responsible for global marketing strategy and brand as the company launches new products.
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Optimizely and Orchard partner to scale marketing experimentation
Tue, 13th Sep 2022
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crm
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cx
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martech
Optimizely has announced a partnership with Orchard to help marketers and organisations scale experimentation through a mix of strategy and platform.
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Bonsey Jaden appoints Sherwin Kukreja as Head of Social Media
Fri, 9th Sep 2022
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cloud services
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digital marketing
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social media
Digital group CUE-backed Bonsey Jaden appoints Sherwin Kukreja as Head of Social Media across the Asia Pacific region. #digitalmarketing #leadership.
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How Infosys Consulting is driving better data-driven solutions for ASEAN
Thu, 8th Sep 2022
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data analytics
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martech
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planning
Trends across the market have continued to show that customers are expecting transactional banking activities to be completely effortless.
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VPLS strengthens team with key leadership hires
Fri, 26th Aug 2022
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private cloud
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network infrastructure
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hybrid cloud
VPLS has added 3 core members to its team- systems VP Mark Hassman, global marketing VP Renée Lawrence & network engineering VP Steve Rubin.
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FM Global appoints Thomas J. Quinlan III as board of directors of commercial property insurer FM Global
Fri, 26th Aug 2022
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data analytics
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digital marketing
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bi
Thomas J. Quinlan III, president and CEO of R.R. Donnelley - Sons Company, has been elected to the board of directors of commercial property insurer FM Global.
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Forget SEO; think trust and influence says digital marketing guru
Tue, 23rd Aug 2022
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martech
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digital marketing
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auditing
We chat with Australian digital marketing pioneer Ian Hopkinson about what lead him to create his own auditing tool.
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CM Group recognised as Best Overall MarTech Company
Tue, 16th Aug 2022
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martech
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management
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cloud services
CM Group has been named the Best Overall MarTech Company for the third consecutive year by MarTech Breakthrough.
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Facebook NZ financial report reveals notable revenue increase
Thu, 4th Aug 2022
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uc
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ar, vr & metaverse
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facebook
Facebook New Zealand Limited reports significant increase in revenue and profit for 2021, with revenue up by over $1 million compared to the previous year.
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Komo strides ahead with 'Own the Moment' campaign
Fri, 22nd Jul 2022
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digital marketing
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komo
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job moves
Komo, a content creation platform, has made four new hires and attracted new clients including Goodman Fielder and Body Science.
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Why it's time to 'dial up' the power of mobile marketing
Mon, 18th Jul 2022
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smartphones
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customers
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digital marketing
Mobile marketing is crucial for brands as the third-party cookie crumbles. Here are four ways to leverage mobile marketing for success.
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Marketing technologies set to increase revenues - study
Thu, 7th Jul 2022
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data analytics
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martech
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personalisation
Marketing leaders say that investment in new marketing technologies (MarTech) will drive significantly increased revenues.
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New ASB campaign helps young people better understand money
Wed, 6th Jul 2022
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devops
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apm
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software development
ASB is helping 18 to 24-year-olds take advantage of financial possibilities and better understand the world of money.
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TechDay's different story types explained
Mon, 20th Jun 2022
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digital marketing
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techday
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faq
Each type of story has a different purpose, so it’s worthwhile understanding which type could work for your needs.
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Zero party data and the new era of 'relationship marketing'
Fri, 17th Jun 2022
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data analytics
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cx
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martech
The ideal way to engage consumers is through real-time, hyper-personalised experiences, a new eConsultancy report reveals.
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Bonsey Jaden appoints Francois Filamor as group general manager
Fri, 27th May 2022
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digital marketing
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grab
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job moves
Francois Filamor promoted to group general manager after successful tenure as general manager of Bonsey Jaden Philippines.
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Getty Images delves into the world of NFTs with Candy Digital
Tue, 24th May 2022
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cryptocurrency
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blockchain
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martech
Getty Images and Candy Digital, the next-generation digital collectible company, have announced a new multi-year partnership agreement.