Digital Marketing stories - Page 8
Visual comms methods the most efficient, says Canva report
Mon, 24th Apr 2023
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digital marketing
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advertising
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branding
Canva has released a new report, finding that 90% of business leaders believe visual communication methods increase efficiency.
New Relic strengthens partner ecosystem with latest additions
Fri, 21st Apr 2023
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partner programmes
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microsoft
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digital marketing
New enhancements include additional support from regional partner managers and engineers, and PartnerCast, a new monthly webinar.
Security issues drive Aussie companies to adopt new CMS
Thu, 20th Apr 2023
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ecm
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martech
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digital marketing
Storyblok, the CMS specialist, has released a report on the state of CMS in Australia, with security issues cited as a common reason for switching systems.
New Storyblok fund encourages content management innovation
Thu, 6th Apr 2023
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martech
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digital marketing
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developers
Storyblok has launched Creator Fund, an initiative allowing creators worldwide to submit their ideas and be in with a chance to win funding for a project.
Versa Networks appoints Dan Maier as CMO
Thu, 30th Mar 2023
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saas
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casb
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sase
Versa Networks, a unified secure access service edge (SASE) provider, has hired Dan Maier as its new Chief Marketing Officer.
Adobe and NVIDIA extend partnership to develop generative AI
Fri, 24th Mar 2023
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martech
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partner programmes
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genai
Adobe and NVIDIA, longstanding R&D partners, announced a new partnership to unlock the power of generative AI to further advance creative workflows.
Accenture, Adobe unlock content supply chain value
Thu, 23rd Mar 2023
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martech
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digital marketing
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adobe
Accenture and Adobe have collaborated to develop new services that help marketers create and deliver content using Adobe's Content Supply Chain solution.
Higher social media spend by Australian SMEs in 2023: GetApp
Tue, 21st Mar 2023
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digital marketing
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social media
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social media listening
GetApp has found 53% of SMEs in Australia plan to grow their social media budget in 2023, including paid advertising, content creation, and software purchase.
Adobe Champion Frederik Werner joins Nordic marketing data governance platform Accutics
Fri, 17th Mar 2023
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data analytics
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digital marketing
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bi
Frederik Werner, who previously served as a Practice Lead Analytics for DHL, has been appointed as Solution Architect at Nordic platform Accutics.
APAC organisations aren't preparing for a cookieless future - report
Wed, 15th Mar 2023
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data analytics
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martech
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cdp
Adobe finds that brands in APAC are not evolving their data strategies, with 79% still relying on third-party cookies.
Exclusive: Zoho owes Aussie success to its partner network
Tue, 14th Mar 2023
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partner programmes
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ai
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digital marketing
Zoho launched in Australia in 2019 and has launched numerous new apps, created many new jobs and grown its customer base in the region exponentially.
Aussie businesses to maximise brand revenue via retail
Mon, 13th Mar 2023
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digital marketing
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branding
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financial results
Brands and retailers are increasingly evaluating their channel mix, especially as recession looms, according to a new report.
Meet the metaverse generation: What consumers want from the metaverse
Fri, 10th Mar 2023
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ar, vr & metaverse
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digital marketing
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vr
APAC's Metaverse Generation, composed of Millennials and Gen Z, have different expectations and desires from the metaverse, according to a new survey by Yahoo.
4th Utility appoints Top Digital Leader as CEO of Consumer Business Unit
Wed, 8th Mar 2023
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ecommerce
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digital marketing
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developers
The full fibre broadband provider 4th Utility, appoints Steve Wilson, a top digital leader, as CEO of its newly created consumer business unit.
IWD 2023: Australia's workforce has changed, but visual representation is slow to catch up
Wed, 8th Mar 2023
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dei
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digital marketing
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branding
Brands and companies still have a long way to go to ensure that visual representation reflects our increasingly diversified workforce.
Megantic mentorship program helps female eCommerce leaders
Tue, 7th Mar 2023
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dei
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martech
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ecommerce
In celebration of International Women's Day, Megantic highlights its success in helping female eCommerce leaders with its program, Megantic Mentors, since 2021.
LoopMe achieves 27% YoY growth in APAC, hires Head of South East Asia
Thu, 2nd Mar 2023
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ai
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microsoft
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amazon
LoopMe achieves 27% YoY growth in APAC, surpasses $150M global revenue with the help of AI-powered technology products and key executive hires.
Adobe reveals findings from its latest Digital Trends Report
Wed, 1st Mar 2023
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data analytics
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fintech
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martech
Leading brands are prioritising investments in content creation capabilities and workflows, according to Adobe's 2023 Digital Trends Report.
Revolutionise your marketing strategy in 2023 with these AI tools
Tue, 28th Feb 2023
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ai
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synthetic data
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edge ai
If you're a content creator, a marketer, or a business owner, there are numerous AI tools available that can aid you in your day-to-day work.
Similarweb announces Digital Marketing Awards winners, including Panasonic
Fri, 24th Feb 2023
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digital marketing
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awards
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similarweb
Five digital marketing innovators win big at the Similarweb Digital Marketing Awards, showcasing their success in driving traffic and achieving business impact.