Customer Journey stories - Page 2

Pax8 has promoted Nick Heddy to President and Chief Commerce Officer, harnessing his extensive experience to drive future growth and innovation in the cloud commerce marketplace.

Generative AI promises to revolutionise customer loyalty programs through hyper-personalisation and predictive modelling, say experts from Accor, The Warehouse Group, and Eagle Eye.

Australian businesses are increasingly concerned about customer churn, with 97% adopting AI to enhance customer experience, despite cybersecurity and cost worries.

HubSpot brings its transformative Commerce, Content and Service Hubs to the UK, helping businesses streamline operations and capitalise on artificial intelligence (AI) opportunities amid rapid innovation.

Ververica Cloud uses real-time analytic capabilities powered by their VERA technology to revolutionise e-commerce and optimise user experience.

Nordic-based travel agency, Sembo, introduces an AI assistant that enables personalised, multi-destination journey booking, a first in the travel industry.

A new study reveals major shortcomings in brands' first-party data strategies, limiting customer experience personalisation amid evolving privacy norms.

Quality of data drives successful AI-powered marketing, affecting user experience and future engagements, underscoring the need for robust, detailed consumer profiles.

Adobe unveils a series of AI advancements aimed at enhancing brands' customer experiences and content personalisation, including their new generative programme, Adobe GenStudio.

NICE reveals AI solution Enlighten XM, offering hyper-personalised customer experiences through large language models and a deep data memory system.

UK fintech ekko partners with customer experience provider Primis to enhance post-purchase sustainability, harnessing technology to heighten consumers' awareness of their purchasing impact on the environment.

Amperity has launches new generative AI capabilities – Explore and Assist – to join Stitch and Predict in comprehensive suit, AmpAi.

SurveySparrow, recognised as the world's first chat survey software, is revolutionising customer experiences with the launch of innovative AI features Wings and CogniVue.

Chief Marketing Officers in EMEA are increasingly taking on sales enablement roles, with figures doubling in just a year.

Twilio's latest data report highlights the crucial role high-quality data and AI integration play in enterprise growth, spurred by a booming trend of data-centric operations.

Mangopay partners with Germany's largest car marketplace, Mobile.de, offering safer, user-friendly experiences amid soaring online car sales set to reach $722 billion by 2030.

Amplitude is enhancing its Digital Analytics Platform to better capture customer behaviour insights, introducing features like Session Replay and the Visual tag editor.

Digital analytics firm, Amplitude, is set to expand its platform to aid corporate comprehension of user behaviours and enable customised customer experiences.

Secure Parking's Voyager Program revolutionises the parking experience by leveraging cutting-edge tech, including AI, for an efficient, user-friendly system.

New Relic introduces Pathpoint, an innovative tool for business observability, merging IT data with commercial results for improved customer experiences.