About Shannon

Shannon Williams
Journalist
Shannon is a freelance editor and writer. As a professional content creator over the last ten years, Shannon has worked across many industries including tech, business and travel, in a variety of mediums including media, publishing, communications and social media. She has a knack for finding the right voice for her audience and relishes the opportunity to tell stories.
Stories by Shannon - Page 35

Social media scams cost Australian children AUD $129,700
Fri, 15th Nov 2024
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edutech
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gaming
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phishing
AUCyber reports that Australian children have lost over AUD $129,700 to social media scams this year, prompting calls for enhanced online safety measures.

Snowflake unveils AI advancements for enterprise efficiency
Fri, 15th Nov 2024
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digital transformation
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hyperscale
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martech
Snowflake has unveiled AI advancements aimed at enhancing enterprise data processing, enabling rapid deployment of trusted conversational applications.

Top global consumer trends for 2025: report insights
Fri, 15th Nov 2024
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cryptocurrency
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blockchain
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genai
Euromonitor International's latest report reveals five key consumer trends for 2025, highlighting shifts in spending and sustainability amid evolving habits.

Marketing faces a transformative AI-driven future by 2025
Fri, 15th Nov 2024
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data analytics
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cx
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martech
The marketing sector is set for a major overhaul in 2025, with a shift towards advanced technology and AI reshaping operations and strategies.

ServiceNow unveils new AI & governance features on platform
Fri, 15th Nov 2024
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cx
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martech
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genai
ServiceNow unveils innovative generative AI features for its Now Platform, including multilingual support and AI governance tools, to enhance global collaboration.

Nearly half of AI marketing efforts fail to meet goals
Fri, 15th Nov 2024
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digital transformation
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cx
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martech
New research reveals that while 73% of companies have adopted AI in marketing, only 52% are achieving expected business value, posing significant challenges.

Platform engineering report highlights AI role in IT growth
Fri, 15th Nov 2024
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devops
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apm
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open source
Red Hat's latest report reveals that generative AI is reshaping platform engineering, with 54% of advanced organisations experiencing significant innovation gains.

Study shows AI in software testing yet to boost efficiency
Fri, 15th Nov 2024
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devops
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apm
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genai
A study by Rainforest QA reveals 81% of developers use generative AI in testing, but productivity gains remain elusive amid traditional open-source challenges.

Marketing budgets rise in 2024, AI drives strategic growth
Fri, 15th Nov 2024
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fintech
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iot
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digital advertising
A survey by 10Fold reveals 65% of marketing leaders in the US, Canada, and Europe anticipate larger budgets in 2024, despite fewer KPI pressures.

UK API security incidents rise to 83% in 2024 report
Fri, 15th Nov 2024
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advanced persistent threat protection
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ecommerce
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cybersecurity
UK businesses face rising API security threats, with incidents increasing to 83% in 2024, despite only 13% conducting real-time testing.

AI reshapes retail inventory with StyleMatrix by 2025
Fri, 15th Nov 2024
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data analytics
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cx
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martech
By 2025, StyleMatrix will revolutionise retail inventory management through AI technology, helping retailers adapt to an unpredictable market landscape.

ASEAN-6 MSMEs boost e-commerce exports with Amazon help
Fri, 15th Nov 2024
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digital economy
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msmes
A report by Amazon reveals that ASEAN-6 MSMEs contributed 38% of USD $18.9 billion in e-commerce exports, highlighting vital growth and export challenges.

LG partners with Tenstorrent to enhance AI chip development
Thu, 14th Nov 2024
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cx
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martech
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hpc
LG Electronics is expanding its partnership with Tenstorrent to enhance AI chip development for home appliances and future mobility applications.

Australian firms lagging in AI readiness, says Cisco report
Thu, 14th Nov 2024
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data analytics
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cx
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martech
A report from Cisco reveals that only 4% of Australian businesses are fully prepared to harness AI, highlighting urgent challenges in readiness.

SolarWinds report highlights key ITSM improvement strategies
Thu, 14th Nov 2024
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solarwinds
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itsm
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strategy
SolarWinds' 2024 State of ITSM Report reveals that adding staff alone won't improve IT service management efficiency, highlighting automation as key.

Australians overpay for internet speeds, says SpinTel study
Wed, 13th Nov 2024
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uc
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telco
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data security
A recent SpinTel study reveals that 70% of Australians are hesitant to choose slower internet speeds, potentially forfeiting savings on their plans.

Poor data quality hinders AI success for many firms
Wed, 13th Nov 2024
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digital transformation
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genai
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ai
A new report reveals that poor data quality and lack of infrastructure are hindering AI projects for one in three companies, highlighting urgent need for core modernisation.

Kaseya predicts a technology boom for MSPs and SMBs
Wed, 13th Nov 2024
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cx
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martech
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it automation
Kaseya predicts a transformative future for Managed Service Providers, as technology enables small to mid-sized businesses to compete with larger firms.

Australian firms to boost IT investment in sustainability efforts
Wed, 13th Nov 2024
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ai
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cleantech
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ibm
IBM's 2024 State of Sustainability Readiness Report reveals 93% of Australian business leaders plan to increase IT investments in sustainability efforts.

Tips to shop safely online during Black Friday frenzy
Wed, 13th Nov 2024
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cybersecurity
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trustwave
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online shopping
As Black Friday and Cyber Monday approach, experts urge vigilance against online scams, with Australians losing AUD $14.9 million to scams last year.