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Consumer Trust stories

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Post-quantum cryptography gains traction across sectors
Last week
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iot security
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quantum computing
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supply chain & logistics
Keyfactor foresees a pivotal shift in data security practices by 2025, driven by quantum computing advances and the adoption of post-quantum cryptography.
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Lifecycle Software predicts 2025 telecom industry trends
Last week
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data protection
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smart cities
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cx
Lifecycle Software predicts that 2025 will see a rise in Mobile Virtual Network Operators, AI regulation challenges, and significant advancements in 6G technology.
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Singapore marketers face data strategy challenges, survey reveals
Last week
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data privacy
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advertising
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digital advertising
Singaporean marketers are urged to enhance data practices amid rising concerns over advertising signal loss and identity issues, a Yahoo DSP survey reveals.
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Gap grows between AI adoption by Aussie brands & demand
This month
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cx
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martech
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personalisation
A new report reveals a stark divide between Australian consumer expectations for AI adoption and current brand implementation, as 80% demand full integration by year-end.
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Europeans interested in AI cars but reluctant to pay extra
This month
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ai
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data management
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ai adoption
A study shows strong interest in AI cars among Europeans, with 79% keen but only 23% willing to pay extra for the technology.
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Australian firms face challenges in consumer data trust
This month
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data protection
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data privacy
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ai ethics
Paul Henaghan highlights the pressing challenges in Australia's cyber security, noting consumer distrust in data handling among local enterprises.
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Building consumer trust and cyber resilience in Australia
This month
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data protection
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data privacy
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ai
A recent study reveals that 88% of Australians want consent before their data is used in AI, highlighting deep-seated concerns over data security.
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Why identity management is an essential investment for Australian financial services providers in 2025
This month
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biometrics
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mfa
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cryptocurrency
Allaying rising concerns about privacy and security is critical for organisations and institutions that want to survive and thrive.
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AI could be key to restoring consumer trust in Singapore
Last month
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cx
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martech
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cdp
A Salesforce report reveals a significant drop in consumer trust among Singaporeans, with 75% of respondents seeking more consistent interactions and AI solutions.
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AI & IT systems crucial for retail success on Black Friday
Last month
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digital transformation
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cx
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martech
As Black Friday looms, retailers face the dual challenge of IT resilience and consumer trust in AI, with only 10% of UK shoppers keen to use AI tools.
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71% of AI users regret data sharing due to privacy fears
Last month
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data privacy
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ai
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data sharing
A study from Syrenis reveals that 71% of AI users regret sharing their data, highlighting rising concerns over privacy in an AI-driven world.
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Consumers favour 25% discount in exchange for emails
Last month
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cx
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martech
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data privacy
Research by Daemon reveals that 58% of consumers would share their email for a 25% discount, indicating a generational divide in data sharing willingness.
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ASX 200 report reveals cybersecurity risks in retail sector
Last month
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firewalls
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encryption
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network security
A new report reveals alarming cybersecurity vulnerabilities in Australia's ASX 200 Consumer Discretionary sector, exposing major companies to increased breach risks.
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Global fraud attacks rise 19% amid AI exploitation
Last month
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collaboration
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fraud
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financial institutions
A new report reveals a staggering 19% rise in global fraud attacks, largely fuelled by AI exploitation, highlighting urgent need for improved detection measures.
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Acxiom unveils top CX trends for 2025 with human focus
Last month
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data analytics
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cx
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martech
Acxiom's latest report reveals key customer experience trends for 2025, highlighting the essential blend of human engagement and AI technology.
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Australian shoppers value seamless online & in-store experiences
Last month
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martech
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reviews
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omnichannel
A new report reveals that 89% of Australian shoppers prioritise seamless online and in-store experiences, highlighting a significant trend in consumer behaviour.
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How data breaches erode trust and what companies can do
Last month
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data protection
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ransomware
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data privacy
Data breaches are costly, resulting in losses over USD $50,000 on average, while eroding customer trust and threatening company reputations.
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Kantar report reveals key marketing trends for 2025
Last month
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cleantech
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digital marketing
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advertising
Kantar's Marketing Trends 2025 report reveals consumer distrust in AI ads, urging brands to prioritise transparency and inclusivity as key strategies for the future.
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EBANX’s expansion strategy drives financial inclusion in emerging markets
Last month
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digital economy
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global expansion
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xtransfer
EBANX, founded in Brazil, is championing financial inclusion in emerging markets by connecting global businesses with local consumers across 29 countries.
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Retailers urged to enhance trust with genuine content
Last month
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christmas
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transparency
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bazaarvoice
Retailers are urged to prioritise authenticity and user-generated content to build consumer trust amidst economic pressures this festive shopping season.